5 Common Reasons Why Custom Decals are a Helpful Tool for Your Business

An effective marketing tool could increase ROI, generate a massive audience, and draws customer attention to your business.


Say you plan to open a small boutique or a coffee shop. Making your business name known to the audience is challenging.


You should find ways to create brand awareness and attract customers to patronise your products or services.


One of the best ways to do that is to put well-designed business signage on your storefront. Or decorate your exterior space that reflects your offer using custom decals.


It is designed for outdoor applications and can stand against harsh weather conditions.


According to a survey led by the FedEx Office, around 68% of consumers indicated they purchased a product or service because the sign captured their attention.


Below are the five common reasons custom decals are a great tool to help your business thrive and attract more potential customers.



Boost Branding

Employing custom decals in your business could help you boost brand recognition. How? By using it to display your business name and logo, tagline, and other branding elements on various surfaces.

You could place the decals on company vehicles, storefront windows, product packaging, and office equipment to create a cohesive and professional brand identity. It creates brand awareness and catches customer attention, especially if designed beautifully.


A sticker with a picture of a running ginger bread man placed on a brown paper bag


Promotional Tool

Decals are cost-efficient tools to promote sales, discounts, and other special offers. Say you were launching a new product or want to announce a special menu item in your restaurant. Placing custom decals on your storefront or vehicles helps convey the message.


Your ads should be enticing enough to influence target customers to grab your offer. This tool also serves as your mini portable billboard to make a promotional announcement on the road.


window decal that says 'sale'


Exterior & Interior Decorations

It is no secret that custom decals are versatile to use, either for personal or business purposes. This tool helps enhance your interior and exterior decorations. Say you want to customise your home office space and achieve a motivating atmosphere.

Wall decals are ideal to use for interior decorations. And vinyl lettering stickers if your designs are only one word and you want it cut precisely.


Small purple sticker that says 'keep smiling' placed on a black locker


Safety and Warning Signs

Custom decals also work best for creating safety and warning signs for your business. How? By labelling those hazardous areas, warning of potential dangers, or providing safety instructions to employees and customers.

These apply in every business establishment. These decals could also function to point specific direction. It is a creative way to communicate to your audience without your presence.


A no entry sign with a black hand print in the center



Add Personal Touch

Create unique branding by using decals as part of your marketing tools. Why? Because it allows you to add a personal touch to your products or services and showcase your brand personality. This could also create an excellent customer experience.


Personalising helps you stand out from the competition. The uniqueness of your business makes it hard for your competitors to imitate.


2 colourful retro style stickers that says 'RKM'


Final Thoughts
Getting ready for your next marketing campaign? Custom decals can help you convey the message to your target audience. Make sure to create a well-designed and enticing message to hook their attention. It is no doubt that these tools are helpful to businesses in any industry without breaking the bank.



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